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  • Résumé


    Gordon Montgomery
     BA MSc | gordon@xovation.net | mobile: (+1) 512 299 3637    

    Digital Strategy Consultant

      profile | skills | career | education | interests | references

      

    Availability: Negotiable 

    Work type: Day-rate strategic consulting 

    Location: Austin, Texas, USA (GMT-6hrs) 

    Date of birth: November 26, 1968 

    Nationality: British/Irish (Permanent U.S. resident) 

    Goal

    Consulting with innovative brands and social businesses to facilitate them in “thinking like a user” to optimize technology-mediated experiences. This strategy aims to create more value for strategic business goals and push towards shifting the clients’ current paradigm.

    Profile

    An energetic speaker on innovation, connectivity, community and “what’s next” at conferences, workshops and smaller tailored sessions. I am passionate about helping people identify and reach their goals, through a role as ‘growth teacher’ : an energetic catalyst for change, an entrepreneur and a customer experience strategist. I am intellectually inspired by the desire to improve the ease-of-use of artefacts in human-designed environments. I have enjoyed sculpting my own path, connecting with others to form strong alliances and have decades of solid, international experience.

    Key Skills

    • Strategic Customer Research, UX, Social Media, Usability, Information Architecture, Accessibility
    • Account Management, Client Presentation, Thought Leadership
    • Focus Groups, Surveys, Statistical Analysis, Heuristic Reviews, Usability Lab design and construction
    • Knowledge of current web application technologies
    • French fluency. Knowledge of German, Spanish, Russian, Italian, Greek.

    Career

    Nov 2010 – Present : Chief Strategist, Tocquigny; Austin, TX.

    • Agency-wide role to assist clients as they plan and organize their future business growth via thought leadership in areas such as social media, seo, paid search, user experience design, and interactive marketing. 

    Jun 2010 – Oct 2010 : Business Solution Strategist, Neudesic; Austin, TX.

    • Creating, evangelizing and selling the User Experience (ux) and technology message for strategic business innovation to key client accounts, within the Enterprise Solutions Group, nationally.


    Sept 07 –  June 2010 : Practice Director, Neudesic; Austin, TX.

    • Co-founder of the national User Experience (UX) practice, strategic oversight for national UX sales & operations. Member of the strategic corporate leadership team.
    Dec 06 – Sept 07 : User Experience Lead, Razorfish; Austin, TX.

    • Responsible for the entire UX process from ideation though to execution of business strategy.
    • Key clients: NokiaDellAT&T.

    Dec 05 – Sept 07 : Executive Director, Webguides.org; Austin, TX.

    • Web usability project consultancy for mission-based corporations.

    May 04 – Oct 10 : International Information Design Consultant, G|META; Austin, TX.

    Aug 02 – May 04 : International Usability Manager, Staples; Boston, MA.

    • Full project lifecycle services for International Web strategy, Information Architecture, Usability research and design.
    • Projects spanned all purchase channels: web, catalog & store.
    • Designed, built and supplied input into several usability lab facilities.
    • Devised simpler, faster and more effective usability methodologies, tools and reporting.
    • Received an outstanding contribution award for my work on the International web site platform.
    • Key clients: Staples.caStaples.co.ukStaples.deQuill.comMAP.comSmilemakers.com,Stapleslink.com.

    May 01 – Aug 02 : Consultant, GMETA; London & Northern Ireland.

    • Web & mobile strategy, usability testing, development and hosting.
    • Key clients: BT Looksmart UK (Genie) – France, Germany, Netherlands; AmberLight usability consultancy; HSBC student & graduate banking services.

    Mar 01 – May 01 : CIO, xtology; Florida. Somerville, MA.

    • Involved at all levels of this marketing communications start-up.
    • Responsible for all internal and client usability and technology development.
    • Key figure in Client presentation, Project Documentation, Marketing and Branding services.
    • Provided strategic web planning services to xtology’s sister online order fulfillment company.

    Feb 00 – Mar 01 : Senior Information Architect, Fusive; Florida & Boston, MA.

    • Determined site blueprint and user experience by translating business objectives into functional and usable requirements.
    • Responsibilities included: Analyzing user scenarios and personas, researching competitive analysis, defining site interaction, architecting navigation schemas, usability testing and heuristic reviews, ensuring accessibility and documenting best practices.
    • Deliverables included: wire-frames, sitemaps, content hierarchies and content matrices, usability reports as well as client presentation and strategic thought leadership.
    • Key client contact for IA and e-commerce strategy issues.
    • Evangelized, negotiated and helped build the corporate IA function.
    • Interviewed, mentored and managed IA team staff.
    • Provided input at all levels within the company to help expand the core business.
    • Advocated Section 508 universal accessibility design – to give access to information for all possible users.
    • Attained “employee of the month” for my management and leadership of The State of Florida Portal project.
    • Consulted with The State of Florida, Texaco, Lehman Bros, TISI, Interland, Invesco, TSW, Overnite, Home Shopping Network, Southern Company, MoneySuite, AICPA.

    Aug 99 – Jan 00 : Freelance Consultant.

    • Private client work : strategy, usability testing and Visual Basic [VB] development.

    Jan 99 – Jul 99 : International developer, NCR; London. Nice, France. Ohio.

    • Performed lead information design and usability role for new Sales Force Quotation Tool.
    • Developed portions of the Quotation Tool using VB 6.0.
    • Coordinated fully customized MS Outlook Contacts Management System project.

    Apr 96 – Sep 97 : Freelance Consultant.

    Jun 97 – Sep 97 : Support and Development, Mobil Oil; London, UK.

    • Developed a user-centric call-logging database in Access.
    • Excel VBA spreadsheet automation.
    • Windows and Network: support, administration and development.

    Mar 97 – Jun 97 : R&D Support, Proctor and Gamble; Brussels, Belgium.

    • Developed a user-centric inventory database in Access.
    • Windows and Network: support, administration and development.

    Nov 96 – Mar 97 : Support, Mobil Oil; London, UK.

    • Windows and Network: support, administration and development.

    Apr 96 – Nov 96 : Support Team Leader, Arthur Andersen; London, UK.

    • Managed Support team and acted as issue escalation point.
    • Involvement in the implementation of user-centric time management and billing system.
    • Instrumental in ensuring the smooth post-merger orientation of new staff.
    • Windows and Network: support, administration and development.

    Nov 93 – Apr 96 : Business Analyst / Developer, Skandia Life; Southampton, UK.

    • Developed the first, VB-based, investments portfolio daily fund-pricing application from conception to completion.
    • In-house usability testing.
    • Windows and Network: support, administration and development.
    • Project maintenance using MS Project.
    • Facilitated European launch into Finland, Germany & France.
    • Edited Corporate Management newsletter.

    Education

    Mar 2011 : PhD Social Psychology, Walden University Psychology, online, part-time

    • The goal is to research and design better ways for people and groups within our broken social systems to comprehend, communicate and collaborate. 
    • Walden’s Ph.D. in Psychology is one of the only course-based distance-learning programs of its kind. It follows a scholar-practitioner model that encourages the integration of scholarly research with practical expertise. Taught by respected researchers and practitioners, this Ph.D. program prepares students to make a difference in a wide variety of settings.

     

    2002 : Northern Ireland Business Startup Programme, NIBSP; N.Ireland.

    • The course comprised 10 modules focusing particularly on sales and marketing, financial management, legal and statutory issues, technology and general business practices.

    Sep 97 – Nov 98 : MSc Software Engineering, Napier University; Scotland.

    • Courses included object-oriented software development methodology (UML), project management, hands-on programming and database development.
    • I graduated in first place in Human Computer Interaction (HCI).
    • My thesis was part of the Personas project for the Swedish Institute of Computer Science.
    • I developed a proof-of-concept e-mail client application. This incorporated intelligent software agents based on a central user profile server. An email attachment could be automatically re-saved before sending, such that all recipients received the attachment in their desired format.
    • Designed and built a Task Management database system as a project for Marconi and prototyped a tourist information kiosk for Edinburgh Waverly train station.
    • I was the student spokesman for Faculty liaison.

    Sep 87 – Jul 92 : BA(Hons) French with Linguistics, Southampton University; England.

    • Courses included psycho- and sociolinguistics, semantics, pragmatics, syntax, phonetics, phonology, morphology; French literature, society and politics.
    • This comprised an academic year at the University of Strasbourg, France and a year of Computer Science.
    • I was president of the French Society which entailed Faculty-level interaction.

    Sep 80 – Sep 87 : Portora Royal SchoolEnniskillenNorthern Ireland.

    • 1987 – Advanced level subjects: French, German, Mathematics.
    • 1985 – Ordinary level subjects: 10.
    • School prefect, food committee liaison officer.

    Interests

    Ultra-distance endurance trail running, Reading, Writing, Travel, Judo, Cycling, Rugby and “Technology as a tool for social advancement”.

    Board member for information design, with trail running club hctr.net, 2010
    Volunteer organiser with Tsunami Volunteer in Khao Lak, Thailand. 
    Volunteer organiser with ONE.org, the global campaign to Make Poverty History. 
    Volunteer organiser with Katrina Support (Austin), post-hurricane relief services. 
    Volunteer with the City of Austin Community Emergency Response Team, FEMA-trained for community disaster management.

    References

    Hans Keil 
      Director of E-Business, PerkinElmer.com 
     

    Colin Hynes 
      Director of Usability, Staples.com 

    Professor David Benyon 
      Head of Napier University’s HCI group 
     

    Grant Sellars 
      Chief Web Officer, MyFlorida.com 
     

    Margie Schneider 
      Vice President, tengoldenrules.com

     

     

  • Xovate :: help others. be brilliant.

    Strategic business & social innovation consulting focuses on pulling ideas into an organization and then forcing the resultant creation back out on the public at a cost that ensures only the corporation profits. Xovation sets about to alter that paradigm forever. We believe that all the parts of the solution already exist and just need to be re-connected.

    We focus on our broken social systems, ensuring we all profit:

    • Healthcare (access to support when you need it)
    • Education (access to the future because we need it)
    • Lifestyle (choices)
    • Prosperity (the end of poverty)
    • Environment (there’s no green without the blue oceans)
    • Religion (spirituality and coexistence)

    You can contact us easily via: (512) 299 3637 or gordon@xovation.net

     

  • The meaning of life

    Passion AND Purpose….perhaps? Here are some “memes” to consider:

    • What will be on your epitaph?
    • Connecting with others – how and why?
    • Reality shocks – are we all in a state of shock right now?
    • The supple bend in the strong wind – only the flexible will survive
    • Multi-threading existence – now many threads…strands…personas could/should we persist?
    • Make and mind the gaps – it’s the space between “the stuff of life” that builds reality not the stuff itself
    • Only do what you do best and enjoy, but do it better and more often


    People to read:

     

    Po Bronson

    Tony Robbins

    Dr Wayne Dyer

    In the wider world of religion

    The purposes of a Hindu’s life are Dharma, Artha, Kharma, and Moksha.

    • Dharma is the fulfillment of one’s purpose;
    • Artha is prosperity.
    • Kharma is desire and enjoyment and
    • Moksha is of course, enlightenment.

     

    Buddhism talks of The Noble Eightfold Path

    In order to fully understand the noble truths and investigate whether they were in fact true, Buddha recommended that a certain lifestyle or path be followed which consists of:

    1. Right Understanding

    2. Right Thought

    3. Right Speech

    4. Right Action

    5. Right Livelihood

    6. Right Effort

    7. Right Mindfulness

    8. Right Concentration

    Sometimes in the Pali Canon the Eightfold Path is spoken of as being a progressive series of stages which the practitioner moves through, the culmination of one leading to the beginning of another, but it is more usual to view the stages of the ‘Path’ as requiring simultaneous development.

    The Eightfold Path essentially consists of meditation, following the precepts, and cultivating the positive converse of the precepts (e.g. benefiting living beings is the converse of the first precept of harmlessness). The Path may also be thought of as a the way of developing ala, meaning mental and moral discipline.

     

    In tougher times, do we need to dig deeper into “meaning”?


  • Twits – the ruling class of 2009

    10 Ways Twitter Will Change Blog Design in 2009 and/or the Wooooorld.

    Get them all and try them out or read Macworld’s review of Twitter Apps for the iphone

    Insert URLs in tweets from the iphone using Twitfire

    To have other people do your tweetin’ work for you, just use twitthis:

    TwitThis is an easy way for people to send Twitter messages about your blog post or website. When visitors to your website click on the TwitThis button or link, it takes the URL of the webpage and creates a shorter URL using TinyURL. Then visitors can send this shortened URL and a description of the web page to all of their friends on Twitter.

  • Party like it’s 2009!

    USA newspaper informs us of Anniversaries and festivals to follow next year.

    Big anniversaries and festivals offer yet another reason to travel in 2009. And, since many such celebrations include free events, it’s a great way to get more for your money. Just remember to book accommodations early, since the events are likely to draw crowds.

    Major anniversaries in 2009 include:

    • 500th anniversary of Henry VIII’s ascension to the throne. Expect major festivities at Hampton Court Palace and beyond.

    • 250th anniversary of Kew Gardens. Special exhibitions will commemorate the event.

    • 20th anniversary of fall of the Berlin Wall in Germany. There will be special exhibitions, memorials, tours, and walks. The Czech Republic and other Eastern European countries will also celebrate the 20th anniversary of the fall of communism in 2009.

    • Alaska’s 50th anniversary of Statehood. The Alaska Railroad is offering a free one-day pass anywhere the train travels to anyone who will turn 50 in 2009.

    • Missouri Botanical Garden’s 150th anniversary. One of the top botanical gardens in the world, it’s also the oldest public garden in the U.S.

    • 400th anniversary of Bermuda. The island will celebrate with special events.

    • 200th anniversary of Edgar Allen Poe’s birth. Baltimore is celebrating with Nevermore 2009, a year-long citywide festival.

    Major festivals in 2009 include:

    • Manchester International Festival 2009: The second biannual festival features original and new works of performing, music, and visual art.

    • Homecoming Scotland 2009: Scotland is celebrating the 250th anniversary of Robert Burns’ birth and Scotland’s contributions to the world, including golf, whiskey, and Scottish heritage. Events take place all year.

    • July 2009 XXV Song Celebration in Tallinn, Estonia: Estonia has a proud heritage of massive singing festivals, the next of which takes place from July 2 to 5.

    • Holland Art Cities: Boasting more art and culture per square mile than anywhere else on earth, the two-year Holland Art Cities is an event hosted by ten of the top museums in four of Holland’s largest cities. Two museums (including the Hermitage Amsterdam) will open as well.

    • Around the world, demand is down and destinations are pushing hard for more visitors, so unusually good deals should be easy to find, at least through the first half of 2009. These and other emerging destinations provide added value since they tend to be even more affordable than more popular, established destinations. If you’re looking for an affordable vacation in the coming year, an up-and-comer could be just the ticket.

  • Email is dead.

    Or rather it has simply atrophied but ironically due to over- rather than under-use. So sad to see folks still trying to make email do what they need it to do within so many corporations when facebook, twitter, blogs and a host of other media do a much better job of getting the message out and getting decisions made. The kids know and some smarter adults like Don Tapscott of ngenera know too. Unfortunately human face-to-face communication and the art of true meaningful conversation might be on its deathbed too.

    THINK. What is the purpose of the emails you send? The underlying purpose?

    1. To communicate widely and poorly usually,
    2. to send attachments
    3. to create a record to refer back to,
    4. to let folks know what is going on or
    5. to ask what’s going on

    What else?

    We have the newer, better, more timely, more direct, more useful technologies now that let us do all of the above in a much more human way…not stilted by structure…freedom to publish whatever and whenever you want and let the world filter it via profiles, filters, rss, tags and all the other meta-information out there,

    THE FUTURE: Sending out ripples of what you specifically need and having that coming back to you in waves. Some would say that’s here (I hear y’all, geeks! 😉 but not in the true informational sense.

    THE FUTURE + Not sending out anything but having a system match you with what you need based on what you do and deliver that to you.

    THE FUTURE ++ Sending simple commands that live in an online OS that generate the systems that you will need in the future based on what EVERYBODY is doing…a twitter command line 😉

  • Agile user experience engineering

    I think I can rightly say Cooper has done it again with a finely balanced agile+ux presentation from Agile2008 on how developers and logical interaction designers (IAs + visual designers + design technologists) are really all after the same thing…ACCEPTANCE by the client and the users they are subsequently delivering to. A list apart also does a sterling summarizing job; the presentation list of which is below:

    Presentations:

    Finally, the IxDA and Agile Usability lists frequently discuss the issue of Agile design.

    Great strides forward in this nascent debate and practice.

  • Industries with staying power in the hardest of times:

    • Government (policies, plans, systems)
    • Universal Health care (or at least 21st century respectability)
    • Education (building the country anew, bottom-up)
    • Sciences (Green)
    • Security (generally hanging onto what you have)

     

     

  • A beautiful future?



    Thanks to my “e-friend” Tom Atlee and in relation to the looming financial crisis (?) which I have begun to think about in earnest these last few days, I received the following brilliant article by Charles Eisenstein, author of the Ascent of humanity.

    Essentially it asks: “Given what’s coming, what is the most beautiful thing I can do?

    Here’s a key paragraph:

    “…every time there is an economic recession…
    People can no longer pay for various goods and services, and so have to
    rely on friends and neighbors instead. Where there is no money to
    facilitate transactions, gift economies reemerge and new kinds of money are
    created. Ordinarily, though, people and institutions fight tooth and nail
    to prevent that from happening. The habitual first response to economic
    crisis is to make and keep more money — to accelerate the conversion of
    anything you can into money. On a systemic level, the debt surge is
    generating enormous pressure to extend the commodification of the
    commonwealth. We can see this happening with the calls to drill for oil in
    Alaska, commence deep-sea drilling, and so on. The time is here, though,
    for the reverse process to begin in earnest — to remove things from the
    realm of goods and services, and return them to the realm of gifts,
    reciprocity, self-sufficiency, and community sharing. Note well: this is
    going to happen anyway in the wake of a currency collapse, as people lose
    their jobs or become too poor to buy things. People will help each other
    and real communities will reemerge.”

    This cast my memory back to the way helped each other at home in Ireland when I was growing up – exchanging cabbage for a haircut and helping cut peat turf for a couple of dozen eggs. Those transactions fill my heart to this day (there were levels to the exchange that transcended the common-place) and were, even then, way beyond Web 4.0. (NOTE: My maturation sequence of the control nexus of the web: 1=system, 2=relationship, 3=meaning, 4=soul).

    This all in turn reminded me of the actual secondary currency of countries such as Bali where there is an actual fiscal currency but also a bartered exchange system for services regardless of actual value. In fact, my friend, Rich Vazquez, has a highly innovative time exchange system already up and running in Austin, Texas.

    Time Banking” as it is commonly called, is a program that has been growing for over 25 years. It is inspired by concepts developed by Edgar Cahn, an attorney, economist, and pioneer of social change, who had a vision of how communities could empower themselves by looking within to meet one another’s needs.

    Who knows what the future holds!? I hope though we will still experience something beautiful.